YAMAHA
SOCIAL
CONTENTS

Yamaha motor racing has a full press schedule. I made the new visual, the brand and style lines according to the needs and the brand style guide.

for the 2020 campaign the style of the various contents was designed and declined with animated and static parts to be used independently by the Yamaha social team. 

The templates were used throughout the year on official motor racing social media. During 2021 the graphics used for the print campaign were declined and optimised for animated use. For example, for the GP previews of each race, instagram stories were created with a flag for each country and the bikes of the riders in the race. Finally was animated the new logo of the Official Yamaha Racing and all the animated “titles” of the riders used for the other video content.